Much has been written about fractional ownership over the last year. Few subjects in aviation have produced as Much polarization and strong feeling in the aviation community, pro and con, over a method of use of business aircraft. The picture has been clouded by questions as to whether fractional ownership aircraft are commercial operators under the definitions in the Federal Airworthiness Regulations, concerns over the threat to conventional flight departments which fractional ownership represents, and the unfortunate lack of business ethics some fractional ownership companies have displayed in the marketing of their product. There has been much miss-information provided on both sides of this issue.
Fractional ownership has deeply divided the National Business Aviation Association and threatens to wreck this critically important voice for business aviation. With emotions running so high and most commentators on the subject potentially having their own interests either threatened or served by fractional ownership, it's been difficult to determine the real facts on fractional ownership: its real costs, benefits, and pitfalls.
My observations and analysis presented in this article are based on my experience with fractional ownership companies both selling a lot of aircraft to them and overseeing the startup of Raytheon Aircraft's Travel Air program while I was president of Raytheon Aircraft.
On the surface, fractional ownership seems like a great idea and, in certain situations, it can be. It has great promise as an important new method of delivering the benefits of business aviation to a much broader sector of the market by allowing customers to buy a part of an airplane and then operating it for them for compensation. But customers who's annual flight time requirements would not justify the ownership of a full airplane, or customers that just don't want to be bothered with the administrative burden of setting up and managing a flight department have been led to believe that fractional ownership is a low cost alternative to traditional full aircraft ownership supported by a flight department. In some restricted situations, it is. But in most cases for corporations, it is far more expensive than traditional full ownership. However, one cannot ignore the fact that of recent times fractional ownership has been the fastest growing segment of the business aviation industry.
There are a number of factors that take the bloom off this rose. There are hidden costs that are never pointed out by some traditional fractional ownership companies that dramatically change the cost equation. Further, such misleading statements by some fractional ownership companies as "no deadhead costs," their misrepresentation of some of the costs of full ownership, and the insincere approaches made to many flight departments under the guise of "supporting their operations" when their real intent is to replace those flight departments in their entirety, make an otherwise useful addition to the spectrum of aviation services take on a rather schlockish nature reminiscent of "junk bond" salesmen.
Fractional ownership can be a good thing. But it requires honesty in the presentation of the real costs involved and ethical behavior by the salesmen representing shared ownership companies that has been sadly lacking with some of the independents.
Fractional ownership companies offer a wide range of models giving users the ability to match an aircraft to their pocketbooks.
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